Campaign Development & Management

Comprehensive Campaign Services

Our consultancy offers a comprehensive suite of services to elevate your nonprofit’s impact. From campaign inception to execution and evaluation, we provide a holistic approach to maximize your organization’s reach and effectiveness. Our expertise encompasses strategic planning, compelling storytelling, multi-channel campaign management, and post-campaign analysis. Whether aiming to boost fundraising, increase awareness, or engage your community, our team is dedicated to guiding you through every step. Trust us to amplify your nonprofit’s mission, driving meaningful results and creating lasting impact in the communities you serve. We advance campaigns of all scopes and sizes, from efforts with two-figure goals to multi-billion initiatives.

For development teams with already busy schedules, managing an extraordinary campaign is no easy feat. We don’t just advise our partners; we help assess, analyze, plan, and manage the day-to-day activity of your fundraising campaigns. Our consultants work shoulder-to-shoulder with your organization to provide the dedicated focus and strategic guidance your campaign demands.

Campaign Planning & Feasibility Studies

In the past year alone, we conducted over 100 planning and feasibility studies. Whether you are just exploring a campaign or have plans in place and want to gather additional feedback on your goals from key stakeholders, we can help you ask the right questions, engage the right people, and identify the right way forward. A well-designed and executed campaign planning and feasibility study will provide you with a roadmap to achieve your goals. Through a study, we help you conduct a deep dive into your organization, your donors, and your community by collecting both quantitative data and qualitative feedback and information.

Our planning and feasibility studies answer the following questions, among others:

  • Do the projects we want to fund resonate with our supporters?
  • What should my fundraising goal be?
  • Who will support the campaign? Where can I find our best prospective supporters?
  • Who in our inner circle can play a leadership role in this campaign?

We test a case for support that excites your community through strategic conversations and electronic surveys. Our experts use data to determine an ambitious yet attainable fundraising goal. We dive into your donor database to find potential and existing supporters with greater giving capacity. Leveraging our data analytics expertise, we analyze donor behaviors, giving histories, and portfolios to segment existing donors and identify new prospects.

Strong leadership and a dedicated team of volunteers are essential. We help you identify and engage external volunteer leaders to champion your cause.

Campaign Management

In the past year, we managed over 300 major capital, endowment, and comprehensive campaigns. We excel in campaign planning and management, leveraging our proven experience and commitment to data-driven approaches and innovation.

We offer various partnership opportunities for ongoing counsel, tailoring our support to your needs. Typically, we provide a full-time Campaign Director dedicated to your success.

Successful campaigns focus on four key areas: case, leadership, prospects, and plan.

Create and Communicate Your Case for Support: We develop concise and compelling case support and marketing documents with your team, clearly outlining the need, urgency, and impact.

Convening and Guiding Your Key Volunteer and Staff Leadership: We assist in identifying and recruiting internal and external leaders to form a Campaign Planning Task Force, addressing and executing high-level strategic questions and priorities.

Identifying Prospects and Creating Donor Cultivation Strategies: We help you identify and segment donors, designing specific plans and strategies for each top prospect, including cultivation strategies, solicitation teams, recognition opportunities, timing, request amounts, and overall approach.

Finalizing the Campaign Plan: We develop or enhance your campaign plan, including budget, organizational charts, staffing solutions, goals and benchmarks, tables of gifts, campaign communication strategies, a calendar of cultivation events, and more.

We serve as your accountability partners, monitoring and tracking activity benchmarks weekly, monthly, and quarterly, and adjusting as necessary.

Ready to get started? Let’s chart your campaign’s course together.